Thursday, July 16, 2015

Latest marketing trend: Not pissing off your public.

With all the distractions and different forms of media and advertising these days, the hardest part in promotion (in my opinion), is not: enticing would be consumers; it's trying not to flat out "piss them off". People are inundated with so many advertising "impressions" throughout the day, that most people don't even notice 90% of them, and the 10% that sneak through the consumer's blinders, better not alienate them, causing more harm than good.